Fatherly reaches out on its own now. The cadence is configurable from the dashboard, and there's a real test suite behind it.
Up to this point Fatherly only spoke when spoken to. Now it has a cadence engine: a cron that wakes up, looks at every active dad, and decides whether to send a check-in based on how recently you talked and how the conversation went.
You can dial it up, dial it down, or pause it from the dashboard. Outbound delivery status is tracked end to end (queued, sent, delivered, failed) so a silent failure shows up in our data instead of as confusion on your end.